Graphic design and new media

German Montalvo once said that if you want an easy career, you should try studying something like economics or law, where everything has been said. Design, however, starts with a blank page. Design opens up the possibility of a whole new world―it reinvents, organizes, creates and remodels spaces with the idea of making statements, saying clear messages and giving aesthetics to a certain voice.

The designer’s job is to offer solutions with theoretical and practical bases. Taking into account art and functionality, they plan and execute with strategy. Research, reading and practice are the key to success.

Design is absolutely everywhere. Everything can be designed, everything should be improved. No matter which field you choose to be a part of ―editorial, web, animation, video, advertising, or corporate identity― Unarte you will give you the tools to turn your ideas into successful projects.

Coordinator: MA. Ricardo Huitrón Aguirre, ricardo@unarte.edu.mx

Subjects

Introduction to design
Drawing and composition
Art History: from Prehistory to Byzantium
Written argumentation
Computer science for design
Introduction to aesthetics
Color in the design
Techniques and materials
Drawing as language
Illustration workshop
Art History: from the Renaissance to the 18th century
Art Philosophy
Creativity
Black and white photography
Typography and formats
Serigraphy
Drawing: perspective and human figure
Design psychology
Geometry
History of design
Digital photography
Editorial I
Typographic design
Digital drawing
Infographics and signage
Print
Shooting
Elective I
Editorial II
2D animation
Management of design projects
Web production
Press production
Networks, society and new media
Elective II
Packaging design
Poster
Investigation methodology
Stage techniques
Professional practices
3D animation
Elective III
Audiovisual
Thesis seminar I
Semiotics of the image
Visual identity design
Art marketing
Elective IV
Thesis Seminar II
Design applied in space
Multimedia
Portfolio design
Communication design
Elective V

Teachers

Name
Email
White Naude, Adrián
Chánez Santín, Ángel
Valerio Lara, Beatríz Adriana
Hermosillo Aguirre, Guillermina
Fernández de Lara Huesca, Héctor G.
López Vázquez, Íñigo
Martínez Domínguez, Jaime
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